It has set up an app accelerator centre in India and is working with channel partners and expanding its go-to-market roadmap in the country.
"The IR image and dot pattern will create a mathematical model of your face and send the data to the secure enclave to confirm a match, while adapting to physical changes in appearance over time", Apple explained.
Enter, then, FaceID. It's a facial recognition technology that uses the TrueDepth Camera system-which sits just above the display-to map your face with 30,000 invisible dots and unlocks the phone.
The larger screen, which fills the front of the device and replaces the traditional home button, also uses OLED screen technology for the first time.
The IHS note also reflected speculation during European trading that the $1,000 tag on the new iPhone x, unveiled yesterday at the Apple Park campus in Cupertino, California, could signal concern from within the company that average selling prices of its overall product line are slowing.
Apple have confirmed that iOS11 will be released on September 19 for current iPhone users to download. The dual camera will be just on the iPhone 8 Plus while the iPhone 8 will have a 12MP rear camera. Apple likes people to experience these products in their full glory in its own beautiful stores but it hasn't been able to make them in India as Indian regulations require a single branded retail chain to have products that most core components sourced and made in India which isn't the case for Apple's products.
The new-generation iPhone was pitched as the next step in the evolution of the smartphone. Apple says there is a deeper strengthening layer in the glass that makes it the 'most durable in a smartphone'. Face ID didn't work the first time Apple vice president Craig Federighi demonstrated it from the stage. The iPhone 8 Plus will start at Rs 73,000 for 64GB storage and Rs 86,000.
Unlike the new iPhone X with its all-screen, no home button design, the iPhone 8 comes with plenty of bezel, but also retains the Touch ID fingerprint scanner.
But that does mean that Apple would be making around $330 per iPhone 8 sold. If you're going to show your new phone off - and don't pretend you won't - you're going to need to keep a cleaning cloth handy. From there, you can browse contacts to reach out to through a few interfaces: favorites, recents, contacts, and the keypad. It's probably never happened to you because the iPhone 7 is a perfectly capable phone that can run Facebook, Instagram, Snapchat, and other apps with ease.
The issue comes down to exactly what you get when you buy an iPhone 8. It'll cost you though - $1000 to be exact.
Twitter users sarcastically pointing out - they can now shatter the front and the back. And when you add all those features up, $999 actually seems like a reasonable price to pay.
The phone will be available in Singapore on Nov 3, with prices starting from $1,648 (64GB, without contract) to $1,888 (256GB, without contract).
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